Social Media Advertising

 

 

 

OUR SOCIAL MEDIA SERVICES

The Creative Collective have assisted many clients to establish on social networks relevant to their business, have devised numerous social media strategies, have run tons of social media campaigns and have provided social media training to thousands of businesses through webinars, programs, workshops and in one-on-one consults. Our range of Social Media services cater for most budgets and circumstances however should you wish to discuss your requirements with us please do not hesitate to contact us. We’d love the opportunity to work with you too.

Move beyond boosted posts

We have been offering social media advertising services since 2008, and have worked with a wide range of clients from multiple industries on everything from targeted social media advertising campaigns to local, regional, national and even international audiences.

Now when we talk about social media advertising, we don’t mean Facebook boosted posts. Those are for rookies. What we are talking about here is more advanced social media advertising, with the ability to target your customers based on their gender, age, location, educational level, marital status, interests and more! Similarly on Linkedin we can market to people based on their industry, location, role at the company and more.

As a busy person, it can be hard to know which social media advertising option is best for you, how much budget you should commit and what constitutes a good social media advertisement.

Let The Creative Collective take the hassle out of it! Utilise us to assist you establish and manage your next social media advertising campaign.

For any given social media advertising campaign we will complete the following process:

  • We will first have a discussion on what your objectives are for the social media advertising campaign including target market, key business offerings, price points, calls to action and suitable imagery.
  • We will prepare a range of ads – copy and images – and submit these to you for approval
  • We will load the approved ads into Facebook Business Manager and ensure approval from the social network
  • Once approval is achieved (usually within 24 hours) your ad campaign will commence and either run for a set duration, or ongoing, depending on the type of social media campaign.
  • We will monitor and report back on results at regular intervals to ensure you are informed of how the social media campaign is performing.

You may require assistance with the establishment of a social media advertising campaign with a view to you taking over social media advertising management longer term. One of our unique points of difference is we have a sister company The Training Collective who offer a range of social media training both in person around Australia & New Zealand and online so you can gain the training you need to take over social media advertising management in the future if you choose to, or to understand the possibilities of social media so we can work together to achieve great results.

You may require social media management i.e. regular preparation and scheduling of approved posts in conjunction with social media advertising to completely outsource your social media requirements to us, the professionals for the duration of a set social media campaign or on an ongoing basis.

The main benefit of outsourcing this important service to a team who know what they are doing, is that we work hard to keep up with updates on the network, are directly in touch with people who work at the networks, and based on years of experience working on many different social media advertising campaigns, we know what will help you achieve your social media advertising objectives, whether that be building a following, increasing engagement, generating clicks to your website, downloads of your app, leads, sales or otherwise.

Check out our great social media advertising packages below as some guidelines of what we can do, however please note we can also offer custom social media advertising packages in line with your unique business or campaign needs.

Social Media Specialists

We have managed literally hundreds of channels on behalf of clients across Facebook, LinkedIn, Twitter, Instagram and even Pinterest.

Knowledge

Social media is an increasingly important marketing asset, don’t put it in the hands of a rookie.We live and breathe our stuff and we know the intricacies of managing social media for business.

On trend

Social Media is a constantly changing channel, so much so, that universities and RTO’s don’t really train on it (well not to industry standards) because by the time they have a curriculum approved, its obsolete! So we invest heavily in ensuring that our team is at the forefront of changes and trends.

OUR SOCIAL MEDIA ADVERTISING PACKAGES

Social Media Advertising Strategy
$480+GST

Basic Social Media Advertising Strategy Package

Including:

– 30-60 minute briefing – can be conducted in person where geography permits or online via Skype
– Audit – Review of your existing social media advertising structure and activities to identify what is working and where improvements could be made.
– Preparation of a high level social media advertising strategy outlining proposed changes required to existing campaign set up and any conversion tracking which may also need to be established.

One off Social Media Advertising strategy

Approx 4-6 page strategy document

Social Media Advertising Set Up
$600+GST

Establish social media advertising campaign (one off fee)

• 30 min briefing session to gather key information about your accounts, digital assets & or gaining access to existing ad accounts in our business manager account. We also use this session to setup of your nominated credit card as the billing source for the account and to gather key marketing messages, imagery, videos & confirmation of call to actions.
• Confirmation of landing pages and/or discussion around which new landing pages may need to be created to send ads to on your website (or what data will be collected as part of any lead form ads)
• Creation of artwork for use in  ad campaign using key messages and imagery – supplied to you for approval, 1 round of feedback and revisions (additional rounds charged at $120 + GST per hour.
• Audience profiling and targeting
• Budget setting per campaign
• Supply of any tracking pixel codes for your web developer to install (or if we are building the site we will install it) This is in place for re-marketing purposes & conversion tracking.
• Establishing custom audiences where relevant (Facebook)
• Upload of any existing databases as custom audiences (Fa

IMPORTANT:
– You will be required to establish Business Manager and have an existing Ad Account with Facebook prior to commencing. We can send you ‘how to’ procedures if required.
– This quote is based on 5 hours. If the scope changes from the brief, or additional requests for items not included are made and hours exceed this, TCC reserves the right to charge additional fees at a rate of $120 + GST per hour
– Client to supply all logos and any images for us prior to setup, If these need to be sourced, additional charges may apply.
– Any databases you provide for upload must have been obtained in compliance with current anti-spam legislation. We will not be held responsible for databases provided to us by your company.

Standard Monthly Social Media Advertising
$600+GST

Standard monthly social media advertising management –
up to x3 objectives @ minimum $10/day per objective spend

•  Initial 30-60 minute briefing – can be conducted in person where geography permits or online via Skype
• Review your ads regularly – at least weekly – switch non performing ads, tweak budgets
• Boost posts if increasing engagement is part of your strategy
• Identify new opportunities and create new ad sets/messaging and provide for approval in line with agreed objective.

NOTES:
– price is monthly and fees payable at the commencement of each month for the month in advance. Non payment may result in cessation of services. – does not include the budget net to Facebook. Budget net to Facebook would be deducted from your credit card and is subject to Facebook۪s billing cycles.
– 4 month minimum commitment period – 1 month cancellation of policy at conclusion of 4months or thereafter. –

Refer to www.thecreativecollective.com.au/legals for further clauses which may apply to the delivery of this service. –

MINIMUM SPEND NET TO FACEBOOK FOR THIS PACKAGE PER MONTH IS + $600 IN ADDITION TO THE FEE HIGHLIGHTED ABOVE WHICH WILL ALLOW FOR x3 OBJECTIVES TO BE FULFILLED AT $10 PER DAY PER OBJECTIVE. THIS WILL BE DEBITED FROM YOUR NOMINATED CREDIT CARD. 

Digital Reporting

Monthly report sent to you to outline results, reach and performance

OPTIONAL 30 Min Monthly Meeting to discuss results

Run through the digital report and discuss action items for the month ahead

Serious Monthly Social Media Advertising
$800+GST

Serious monthly social media advertising management –
up to x3 objectives @ minimum $30/day per objective spend

• Initial 30-60 minute briefing – can be conducted in person where geography permits or online via Skype
• Review your ads regularly – at least weekly – switch non performing ads, tweak budgets
• Boost posts if increasing engagement is part of your strategy
• Identify new opportunities and create new ad sets/messaging and provide for approval in line with agreed objective.

NOTES:
– price is monthly and fees payable at the commencement of each month for the month in advance. Non payment may result in cessation of services. – does not include the budget net to Facebook. Budget net to Facebook would be deducted from your credit card and is subject to Facebook۪s billing cycles.
– 4 month minimum commitment period – 1 month cancellation of policy at conclusion of 4months or thereafter. –

Refer to www.thecreativecollective.com.au/legals for further clauses which may apply to the delivery of this service. –

MINIMUM SPEND NET TO FACEBOOK FOR THIS PACKAGE PER MONTH IS + $1000 IN ADDITION TO THE FEE HIGHLIGHTED ABOVE WHICH WILL ALLOW FOR x3 OBJECTIVES TO BE FULFILLED AT $30 PER DAY PER OBJECTIVE. THIS WILL BE DEBITED FROM YOUR NOMINATED CREDIT CARD. 

Digital Reporting

Monthly report sent to you to outline results, reach and performance

OPTIONAL 60 Min Monthly Meeting to discuss results

Run through the digital report and discuss action items for the month ahead

IMPORTANT DISCLAIMERS:

  • Price indicated is in AUD and is a per week fee
  • Price is + GST
  • Fee invoiced at beginning of each month for the month ahead
  • Minimum 3 month commitment required.
  • Non payment may result in cessation of services.
  • You will still need to monitor and respond to messages/enquiries and delete any spam from your pages
  • See our legals for further information that may be relevant to this service.

OUR SOCIAL MEDIA ADVERTISING CLIENTS


We have been privileged to work and grow with a diverse range of clients. We have worked with all sorts of businesses; from tech startups to national and international brands and heralding from all industries.

Let’s chat about your project

OUR SOCIAL MEDIA ADVERTISING TEAM


We have fantastic talent on our social media advertising team who are at the forefront of social media advertising and who have worked on hundreds of social media advertising campaigns. By working with us, you are accessing social media advertising specialists who are leaders in their field who use a suite of professional tools and software to get the desired results and who commit to regular R&D (research and development) to keep up with the latest and greatest social media advertising trends and techniques, so you don’t have to. Be assured that by using The Creative Collective you are accessing only the best in talent and that better still, we’ll be professional, but fun to work with!

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YVETTE
Founder/Partner
07 5451 1315
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KATRINA
Partner & Designer
07 5451 1315
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PENNY
Social Media Specialist & Training Coordinator
07 5451 1315
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JOHANNES
SEM & Facebook Ad Specialist & Trainer
07 5451 1315
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SHELBY
Social Media Specialist
07 5451 1315
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ERIN
Project Support Officer
07 5451 1315
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ALASTAIR
SEM Specialist
07 5451 1315
Stacey-Murray
STACEY
SOCIAL MEDIA TRAINER/CONSULTANT
MitchSmythsm2
MITCH
FACEBOOK & INSTAGRAM ADS SPECIALIST
07 545 11315
Heather - SOCIAL MEDIA TRAINING
HEATHER
SOCIAL MEDIA TRAINING/CONSULTANT
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GABRIELLE
Paid Advertising Specialist
07 545 11315
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BEC
Project Support Officer
07 5451 1315
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Kelsey Turner
Google AdWords Specialist
07 54 511 315
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Dan Pinne
Facebook Advertising Specialist

TESTIMONIALS


Our Happy Social Media Clients

Adam Nobel

“I used The Creative Collective for designing social media pages and strategies, and for training myself and my staff. All of the work that they have delivered has been carried out in a timely manner and was of the highest quality. I would not hesitate in recommending The Creative Collective to anyone considering their services.”

Naomi Andrews, National Business Development Manager, Digital Careers

“The Creative Collective had a complex challenge to pull together a brand for us given the number of stakeholders and different target markets the brand had to appeal to. The workshopping process was thorough and The Creative Collective were very responsive in our requirements to finalise the end result. We’ve had a lot of positive feedback as we’ve used this brand out in the marketplace. It really seems to be resonating with the target markets.”

John Hart, John Hart Fitness

“The Creative Collective not only educated me, they were involved in revamping my blog/Facebook/twitter accounts giving my site a fresh new look. The whole team has an area of expertise they specialise in and they go to great lengths to keep up with what is happening out in the market place.”

John Vandeleur, Turner Freeman Lawyers

“A jargon free, relevant and helpful introduction to social media”

Steve Artis
Ultraspeed Australia

“TCC delivers what they say and are always very easy to interact with. We run a small consultancy and have a very subdued growth/social media strategy which TCC seem to have adapted to very easily.”

My Wine Lover, Bernie Duffy - My Wine Lover

“What a crew, friendly and smart, just like my wife easy to get along with and get the job done so professionally. Thank you all.”

brew captain brand
Mark Cunningham

“If the concept wasn’t enough, the marketing has blown me away. I’ve received an enormous amount of positive feedback from all genders, young and old who all comment on the name/design The Creative Collective came up with for me. I love driving around in my Brew Captain branded vehicle and handing out the professionally designed marketing items. This is my first time in business for myself and everything from start to finish was very simple, and easy working with these guys. It was a real pleasure and we’ll continue to use them as the business grows from a one man show to hopefully a full franchise.”

WANT TO KNOW MORE ABOUT OUR SOCIAL MEDIA ADVERTISING SERVICES?


Fill in the form below and one of our account managers will get in touch to discuss the best social media advertising we have on offer for you based on your needs and budget…

Digital Marketing Packages

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