Following an initial career in marketing, Mitch decided to switch his focus towards design and social media. Completing a graphic design degree and a certificate in digital marketing he has worked for a number of social media agencies in Auckland, Melbourne and Sydney. With a client list including McDonald’s and Hydralyte he’s well versed in social media marketing and has a wide skill set in graphic design, motion graphics, photography and videography.
Recent endeavours have seen him grow a greater understanding and a real drive when it comes to paid media spend on Facebook and Instagram. His particular expertise sits in advertising for e-commerce and he sees the testing and optimising phase as essential to getting the most out of campaigns and clients spend.