Account Manager & SEM Team Lead
Gina is an experienced and enthusiastic marketing strategist. Since arriving in Australia in 2014 from Colombia, Gina has shown great determination and commitment in improving her marketing skills, studying an Advanced Diploma in Business and a Diploma of Marketing at Hunter TAFE in addition to having a Bachelor of Engineering … in Industrial Engineering, Marketing, Business & Project Management from her University in Columbia.
Whilst studying Gina has also held long term business development, events and marketing roles for well known organisations such as Visa and the Business Growth Centre and Lake Macquarie; as well as being a dedicated Marketing Manager for startups such as Eat Appy. From 2018 she transitioned into working for some of Newcastle’s leading digital marketing agencies, and joined The Creative Collective in early 2020.
These roles have provided Gina with strong skills in online marketing, digital marketing strategy and brand management. She is especially well versed in SEO, Google Ads & Facebook Ads, and holds the official Google Ads Fundamentals + Google Ads Search Certification.
Proactive and driven, she has been recognised with a number of awards, such as the TAFE NSW AMBASSADOR 2017, the Hunter TAFE Student of the Year, Medal of Excellence and Outstanding Performance in Project Management from the Australian Institute of Professional Education.
In the weekend you’ll find Gina having brunch at a cafe, spending time with her partner Nick. Her Colombian heritage means she’s imbued with salsa rhythm and a soccer tragic. She’s also a digital nerd. She eats big data for breakfast washed down with a cup of Colombian single origin.