Lake Macquarie Holiday Parks – Branding

lake mac holiday parks

Lake Macquarie Holiday Parks operates and owns 4 distinct holiday parks in The Lake Macquarie area. These parks are in Belmont, Blacksmiths, Swansea & Wangi Wangi and located on waterfront property. Lake Macquarie Holiday Parks aim to find and attract holiday makers (locally and nationally) to book accommodation online at these 4 locations.

We worked with Lake Macquarie on a logo refresh, Google Adwords (Search Network ads and remarketing) and Facebook Advertising (website clicks campaign and remarketing).

Results included:

  • Website Traffic: increased 33.16%
  • All Goal Conversions: increased 36.05%
  • Facebook Ad Clicks: increased 158%
  • Facebook Ad Conversions: increased 50.17%
  • Facebook Cost Per Acquisition: decreased 31%
Project Lead
Mel Lees
Project team
Onela Neal

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