Hitech Remedial Builders – Facebook Ads
Hitech Remedial Builders Pty Ltd are building rectification specialists that bring decades of knowledge, experience and hard-won skills to the provision of client-focused remedial solutions to buildings and structures that have seen better days.
In late 2019, Hitech Remedial Builders engaged The Creative Collective in producing a brand new website and managing their LinkedIn account. Since then, we have also started creating and managing their Facebook Ads.
In Month 1, we were aiming to improve brand awareness. With $500, we were able to achieve:
- Reach of 115,224
- 350,876 Impressions
- Recall Rate of 13,400 (11.87%)
- CPC (Cost Per Click) of $0.03. This is extremely positive!
In Month 2, we were aiming to continue growing brand awareness in the top of the funnel and start to create website conversions in the middle of the funnel. We were able to achieve:
TOFU
- Reach of 58,825 (Even better cost/reach compared to Month 1)
- 144,124 Impressions (Even better cost/impression compared to Month 1)
- Recall Rate of 11.59%
- CPC (Cost Per Click/Result) of $0.02 (Even cheaper than Month 1, extremely cost effective!)
MOFU
- Reach of 136,260
- 64,144 Impressions
- 542 Link Clicks through to the website
- CPC (Cost Per Link Click) of $0.70
We are really pleased with the work we have completed with this client so far and we are looking forward to continuing to provide our Facebook Ad Services for Hitech Remedial Builders in the coming months.