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GOOGLE ADWORDS

Get some professional insights on how your Google Adwords account is performing for you or let us manage it for you...

OUR PACKAGES
Google Adwords Audit Package

Includes:

- Briefing session to discuss approach to date, gain access, understand objectives, target markets, keyword niches, messaging, call to action, landing pages etc.
- Review of your existing Google Adwords account to review current campaign and ad set structure, results to date and note observations and recommendations.

NOTES:
- We will require access to your existing Adwords account (essential) & Google Analytics (ideal but not compulsory)
- This quote does not include ongoing management or support. Should you wish for us to make any changes or optimise the account, we will quote these fees separately.

One off report

- Preparation and supply of a basic debrief report outlining observations on your current structure, and recommendations to improve performance of your Google Adwords campaigns.

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One off Google Adwords campaign set up package

- Briefing session to gain access, understand objectives, target markets, keyword niches, messaging, call to actions, landing pages, understand product or service lines, discuss how we will measure success, what conversions we are seeking from the campaign/s, etc (can be conducted in person or online)
- Conduct keyword research or review supplied keyword research to identify key phrases which will be used in campaign/s
- Establishing architecture of Google Adwords account - up to 5 adgroups - up to 100 keywords + geographic targeting if required
- Establishing your billing method (adding your credit card to system)
- Budget setting
- Linking your adwords account to any existing Google Webmaster & Google Analytics account (where not already established or if access to existing accounts cannot be gained, these will be established as part of this process then linked)
- Establishing Google Tag Manager if not already established
- Ensuring effective conversion tracking is in place on website and Google Analytics (where possible)
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Basic Google Adwords Package - $375/month + spend net to Google

Includes:
- Briefing session to gain access, understand objectives, target markets, keyword niches, messaging, call to actions, landing pages, understand product or service lines, discuss how we will measure success, what conversions we are seeking from the campaign/s, etc (can be conducted in person or online)
- Monitoring and tweaking of your Adwords account throughout the month
- Monitor and adjust bidding to ensure desired positions
- Ad text building and adjustments based on conversion formulas
- Build negative keyword lists
- Where relevant, expand the account, building new adgroups, adding keywords, identifying search opportunities, identifying opportunities on the display network etc.

RECOMMENDATION - We would recommend SEO activities and establishing a Google My Business account in addition to this service for maximum results on Google. Please contact us to request a quote for these additional services.

Note:
- This basic package does not include monthly meetings and only minimal client liaison (1 hour max per month via email). If you would prefer more direct contact with your account manager, via meetings or additional client liaison time, then this time would be charged at a rate of $120 + GST and is additional to the fee indicated on the right.

Digital Reporting

- Monthly report issued to your email to share results. 

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Standard Google Adwords Package - $600/month + spend net to Google
 
Includes:
- Briefing session to gain access, understand objectives, target markets, keyword niches, messaging, call to actions, landing pages, understand product or service lines, discuss how we will measure success, what conversions we are seeking from the campaign/s, etc (can be conducted in person or online)
- Monitoring and tweaking of your Adwords account throughout the month
- Monitor and adjust bidding to ensure desired positions
- Ad text building and adjustments based on conversion formulas
- Build negative keyword lists
- Where relevant, expand the account, building new adgroups, adding keywords, identifying search opportunities, identifying opportunities on the display network etc.
- Optional monthly meeting to discuss results and plan for month ahead

RECOMMENDATION - We would recommend SEO activities and establishing a Google My Business account in addition to this service for maximum results on Google. Please contact us to request a quote for these additional services.

Digital Reporting

- Monthly report issued to your email to share results. 

SIGN ME UP!
CASE STUDY: ALLENS FIRST AID TRAINING
Allen’s Training approached us to conduct some Facebook Advertising on their behalf after seeing our founder Yvette Adams speak at their conference to all their franchisees about Facebook Advertising. Whilst some results were achieved, the results were not as great as anticipated and we recommended they switch to Google Adwords where people are searching with an intent. The results were remarkably improved on Google Adwords and ever since the client are enjoying regular enquiries. We also implemented conversion tracking and goals in Google Analytics, so that the client could measure website purchases more specifically. Working on Google Adwords over a three-month period and have steadily bought the Cost Per Conversion down to $13.19 per conversion. This is included in the specific goals set by us and measuring the outcome.
CASE STUDY: UPPER COOMERA EARLY LEARNING CENTRE



Upper Coomera were seeking to build up their website traffic and enquiry levels prior to selling their business. After a discussion on the best way to do this in a tight time frame, we settled on Google Adwords. Local traffic percentage increased over the span of four months. When we first took on the client they had a percentage of only 6.85% of local traffic on their website. After implementing a Google Adword campaign their local traffic increased to 15.66%. We were also able to bring them an average of 132 leads from clicks they received each month.
WANT TO KNOW MORE ABOUT OUR GOOGLE ADWORDS PACKAGES?

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or other marketing services we have on offer based on your needs and budget...




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