WooCommerce vs Shopify

Choosing the right e-commerce platform for your online business can be a confusing one. Most of the time there is a trade-off between "easy to use", functionality, and cost. And it can be frustrating when you can't have it all. This article is designed to help you navigate the decision between two major players in…
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End of Life for Adobe Business Catalyst

Adobe business catalyst announced recently that they will stop hosting existing sites on business catalyst on March 26th 2021 and as of that date, all sites and data will be deleted.  Now this might sound like a long time away but we are urging businesses on Adobe Business Catalyst to get onto it soon. There…
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Apply Now For Our Get Up To Speed Program launching in 2020!

We are excited to announce that we are going to relaunch our very popular Get Up To Speed Program!…  Why? I’m amazed at how many people I meet who say to me ‘you know that program you did a few years ago. God it was amazing! I learnt so much from it, and I’d never…
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PRESS RELEASE: Hundreds of businesses left in the lurch with ‘end of life’ announcement of popular Adobe website product

US software company Adobe has announced the end of development for Business Catalyst, a hosted content management system with thousands of users around the world, and will remove all data on Business Catalyst servers on 26 March 2020 (Latest update are that Business Catalyst have extended their deadline by 1 year to 26 March 2021),…
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Amazon is coming to Australia. What does it mean for your business?

Photo by Jiří Wagner on Unsplash There have been plenty of news reports this year that online retail juggernaut Amazon will become available to Australian customers this month. Some are worried that this could be another major blow to the retail industry in Australia who are already struggling with the advent of online shopping, while…
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The inside scoop on great eCommerce stores

With the massive amount of online shopping now available to consumers via phone and desktop, it is easy to spend hours trawling the internet in the quest of finding the ultimate ecommerce site/bargain/special item for yourself or as a gift for someone special. We thought we’d let you in on some of our favourite ecommerce…
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It’s not what you spend, it’s HOW you spend

Recently I was chuffed that a client who is an accomplished marketing manager in her own right emailed me to ask me for my opinion on how her company should allocate their marketing budget in the year ahead. Interestingly she gave me four possible budgets and asked for my professional expertise on how I would…
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Close encounters with online grocery shopping

Like many out there, I’m a busy working mother. And with a 2 year old and a 5 year, getting to the supermarket is a veritable nightmare between the ‘I wants’ and the ‘no you can’t haves’, the embarrassing potty training incidents in the aisles (think puddles) and the attempts at innocent stealing. So I…
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The average Australian now spends $1900 per year online

The first thing I thought I’d share with you is an incredible stats I heard whilst at an internet marketing seminar last Friday. Did you know that the average Australian now spends $1900 per year online? Of course there are always going to be people who spend nothing and those who spend a whole lot…
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