Proud owner of a brand new Blackberry Storm

Recently I became the proud new owner of a Blackberry Storm— my first foray into the world of 3G phones. Despite the fact that it makes complete sense for me as a business owner and power internet and email user to combine phone technology with electronic communication, I still waited until my two year contract…
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The importance of SEO (search engine optimisation)

Want to know why search engine optimisation is so important? Check out this video and listen to an exciting line-up of search engine optimisation (SEO) experts who attended a Web Wednesday event, a monthly internet and marketing related event run by award winning local creative agency, The Creative Collective.…  At the event, these search engine…
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Stevie Awards Best Asian Entrepreneur finalist Yvette Adams

Yvette Adams director of the Creative Collective, a creative agency from Queensland, Australia gives her speech at the Stevie Awards for Women in Business held in New York City, November 2009. Yvette was a finalist in the Best Asian Entrepreneur category. She is now regional coordinator for the Stevie awards in Australia and New Zealand.…
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Welcome to my Blog!

[vc_row][vc_column][vc_column_text]This is my first blog post on this website - this online business to be exact! Feel free to grab a cup of tea and a cookie, put your feet up and take a look around. You'll find heaps of great content and information about my business, and there's plenty of goodies. I hope you…
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10 things that you must do this year to stay in business

With all the scare-mongering that is going on in the media at the moment surrounding the downturn, recession, depression or basically badly blown out economy (or at least as they would have you believe), you could be forgiven for pulling down your blinds and hanging up the ‘out of business’ sign in your shop front.…
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Why I threw my Local Directory straight out with the trash this week

Today I ceremoniously placed my brand new 2008/09 Local Directory (equivalent local version of The Yellow Pages) into my wheelie bin (trash can/rubbish) much to my father-in-laws horror. Damn it felt good! It had already sat for two weeks, unopened, on my door step previous to my outlandish action and it felt good to finally…
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Really Simple Syndication….RSS and you!

Yvette Adams, Director of The Creative Collective explores RSS feeds on her regular Tuesday afternoon slot on ABC Coast FM. RSS stands for really simple syndication, and as the name suggests, it is a convenient way for you to receive information/content feeds from a variety of different online sources.
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The US is 2-3 years ahead when it comes to online marketing? I don’t think so…

[vc_row][vc_column][vc_column_text]So I’m fresh back from my first ever business trip to New York (with a little time for pleasure of course) who I had been reminded on several occasions prior to departure were ‘2-3 years ahead of Australia when it comes to online marketing’. But from my few days experience with the few people I…
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Getting traffic to your website using video clips

In my continual quest as an internet guinea pig (read about last week’s social experiment with social networking here), this week my social experiment on myself was to see just how powerful placing video online can be for views of the actual footage and thereafter traffic to your website. So here’s what I did. Back…
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