SEO Olympics
Brought to you by The Creative Collective
The 2008 Olympics and our fun SEO Olympics may have officially begun but if you want a piece of the action it's not too late as we're inviting you as a special exception onto the very first SEO Olympics Weekly conference call taking place this Wednesday 13 August at 8pm - absolutely f*ree!
Join us for a powerhouse first call which willcover you tools you need to download to get started with SEOand how to identify where your website is currently at so you have benchmarks to start from.
The first live and interactive conference call will be held on Wednesday 13 August at 8pm.
Keen? Just note these few detailsdown or print this emailout and keep somewhere handy...
Wednesday 13 August, 2008
From 8:00 pm - approx 8:30/8:45 pm QLD time
BRIDGE LINE: 0011 1 712 432 6060
CONFERENCE ID: 4508868
Please call in at least 5 minutes early to make sure you get on the line. We will start promptly.
Never been on a conference call? Click here.
If you decide you 'want in' on the Challenge after the call, it won't be too late to be a part of the action. Or, if your competitive edge is already getting the better of you and you'd like to see if you can be the one who takes the SEO Champion title out and gets a FULL REFUND on the entire Challenge entry fee,you can always secure your spot now:

Download, read and return the terms and conditions associated with the program here with the above registration form
At the end of the SEO Olympics the bonus is that provided you’ve implemented what we’ve covered with you, your website should be ranked significantly higher than where you started from (and we'll be conducting regular analysis to check progress along the way) but on top of this we’re going to award everyone with a free gift for participating PLUS the overall winner will will enjoy a full refund of the entire participation fee.
IT COULD BE YOU!
We’re only taking 30 participants and total beginners right through to power web users are welcome to participate in this fun challenge which holds you accountable to achieving great progress in improving the search engine ranking and search engine optimisation of your website.
Do you want to:
- improve your website's search engine rankings?
- understand how Google works and be able to take advantage of the opportunities it presents?
- get more business/clients?
- make more money?
- spend your marketing dollars wisely and achieve a better cost per lead and a better cost per sale?
- not spend any more on your marketing activities than you need to?
- build your company/product/service/event's profile/brand awareness to dizzying new levels?
- feel supported at every step of the way as you learn new activities/strategies and tool to actually put them into place
- compare notes with other businesses who are on the same path as you and have the opportunity to share successes and ideas
Are you:
1) Frustrated with the same old strategies that don't work and which see too much valuable business money going down the toilet
2) Fresh out of ideas and need an injection of motivation, innovation and creativity into your marketing activities and strategies
4) Unconfident that you even know the exact types of resources, tools and technology available to you to achieve success
5) Lacking momentum and motivation– always starting things and never finishing them and ultimately never really making any significant progress to ever feel like you've actually achieved something big
Then you will love participating in the SEO Olympics!
The person behind it
After working with numerous local, national and international companies over the years, award winning entrepreneur Yvette Adams of the Creative Collective has recognized that many businesses she deals with on a consultancy and project basis day to day are struggling to keep up with the pace at which the internet is developing, or take advantage of the opportunities it presents to the average business owner.
“I have seen some extremely marketable and potentially extremely successful businesses stay in bottom gear year in and year out by sticking to the same old traditional marketing strategies because they are too scared to try new things or too busy to look into new things. We're now living in a completely different business environment where as a business owner you simply have to acknowledge the strong part websites and online marketing now play in the success of your business long term, and where there are numerous much more innovative and cost effective strategies available to you that you really should be making a priority to get to know and ultimately, using.
I've seen way too many people targeting a relatively small target market because they simply didn't know how to tap into others, spend hours and hours or thousands of dollars on opportunities which I could have told them right from the outset won't give them a great return on investment, burn out, get started and then get side-tracked or just be all talk and no walk because they've not been able to attract the clients they need to get their businesses running in top gear, accelerating into the future. I'd like to help those who are ready to make a change.”
Yvette combines a 13 year background in PR, marketing, working in international media, freelance writing, web editing, and consulting numerous businesses on their online and offline marketing strategies with phenomenal results (read some of them below).
The winner of the Queensland Small Business Champions Young Entrepreneur of the Year and a finalist in numerous local, regional and national business awards she is now the director of her third start up business, The Creative Collective.
For the first time she is now sharing her extensive and global marketing knowledge through the 10 week SEO Olympics - a must for business owners and managers seeking support, guidance, ideas, and results when it comes to the effective search engine optimisation of their website.
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“In just 4 short months, Yvette has managed to turn our business around from someone who had been seriously shafted by our existing web developer and ready to throw in the towel, to owners of a website with huge improvements on the original one, and now enjoying huge dividends. We've tripled our database from 600 to 2075 in this first quarter, set up an emarketing system which we don't know what we would do without now, and grown our online sales from $2000 a month to $6000 a month. We've also gone from not even featuring on the front page of Google for numerous highly competitive words. This is just so exciting. we can't recommend Yvette highly enough.”
- Jason Gray, www.CookiesandCream.com.au |
SEO Olympics pre-requisites
- A desire to make a change
- A commitment to see it through
- An open mind and be willing to try new things
Participants must also have:
- An existing website that they have access to and can either quickly and easily make changes themselves, or have changed quickly and easily by others at a cost that will not prohibit them from making changes
- Have access to, or be able to gain access to their inbuilt website statistics
- An internet connection
- Access to a computer
- Access to a phone line

Download, read and return the terms and conditions associated with the program here with the above registration form
So what do you get?
- Weekly emails to your in-box with activities and strategies to implement – there will never be more than 1 main task or mini project per week so all you have to do is make sure you complete this one task per week and you will make progress towards your success. All of these tasks combined over time will amount to something big! – How can you put a price tag on this – the accountability it will make you have and the difference this could make to your business will be immeasurable!!!
- Weekly live and interactive conference calls * - where you get a quick summary/review of the weekly tips sent out over the past month, a lecture on related topics, and thereafter have an opportunity to ask the Mentor any questions you may have and gain valuable feedback. Participants also get to share their experiences - the good, the bad and the ugly so that all can learn from one another. Valued at $99 x 10 sessions
- 80+page downloadable ebook which will form the basis of the learnings we will run through - you get to keep this and refer back to it long after the SEO Olympics are over - Valued at $197
- 1 year subscription to AntillOnline.com.au – a fantastic magazine for Australian entrepreneurs – Valued at $39.95.
- Recommended reading list – We disclose all the books we recommend you read to further develop your knowledge of key areas of marketing
- Website analysis – A 1/2 hour website analysis conducted over the phone – Valued at $100
We believe this 10 week Challenge is truly worth $1497, maybe more, but we are going to offer it to just 30 lucky participants, seeing as it's the first time we've run it for just $995.00.

Download, read and return the terms and conditions associated with the program here with the above registration form
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“I've never felt confident that I truly had a handle on my company's marketing – so many options, so little time and other pulls as a busy business owner, and so much money spent ‘trying things out' and gaining ‘brand awareness.' Working with Yvette we've gone from having very little idea about what types of marketing were really available to us (especially online), or whether the ones we were using were working for us, how much to pay or how to measure what was going on with our business and a database of 2000 and an annual online sales turnover of $6000 to a well thought out and well executed marketing plan which is fully tracked, fully measurable and which achieves far better results than we ever dreamed possible.
In just 9 months of working with Yvette we've now got a database of 5800, online sales of $75,000 in the first 3 quarters of the financial year and so many prospective educators we've had to tell Yvette to put a lid on it for a while so we can catch up!!
The best thing of all is that our whole sales process has been streamlined to one which required a lot of time, staff and financial commitment to one which can run on auto pilot – we literally took a long break over summer and things just ticked along nicely with prospective educator leads and product orders continuing to flow in, autoresponders managing them and many of those leads taking the desired action without any actual human interface required! Talk about passive income!! We're extremely grateful for the work Yvette has done. Our only regret is that we didn't find her earlier!” - Sylvia Stock, Director, Kindermusik Australia/New Zealand, http://www.kindermusik.com.au |
THE RULES
The inaugural SEO Olympics will only be accepting 30 participants total. Participants can be located ANYWHERE IN THE WORLD and they most probably will be given our database is expanding all the time with prospective clients from international locations.
WHAT YOU’LL NEED
- a reliable computer
- a telephone
- an internet connection.
You’ll also need:
- an existing website that you have access to and can either quickly and easily make changes yourself, or have changed quickly and easily by others at a cost that will not prohibit you from making regular changes
- have access to, or be able to gain access to their inbuilt website statistics.
The fun stuff
At the end of the SEO Olympics, we're going to award everyone with a gift for participating PLUS, the winner will get a full refund of the entire entry fee!
The bottom line
IT WILL BE FUN TO PARTICIPATE, and the biggest bonus is, if you get stuck in, it could be the most fun and best marketing investment you ever made - it’s always a blast seeing your progress as you climb up the rankings.
By the end of the Olympics you will:
- Know the marketing activities, strategies and tools others have used to achieve success
- Have a much clearer understanding of the ‘big picture' when it comes to marketing including the online and offline worlds
- Understand the basics of how to analyse a marketing opportunity and whether it is worth the investment of your valuable time and money
- Feel more motivated and empowered to manage the ongoing task of successfully marketing your company
- Have streamlined your business practices and procedures in relation to soliciting new business, and dealing with business once it comes in to create an exceptionally high level of customer service
- Understand the statistics pertaining to your website performance, have implemented new ways to record it and
- Be aware of or gained experience with dozens of tools and tricks of the trade that will save you time or money

Download, read and return the terms and conditions associated with the program here with the above registration form
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“I have worked with Yvette as the practice manager of two busy medical practices over a period of three years. Yvette has been extremely respectful and understanding of the unique and highly regulated industry we operate within and has opened our eyes to many innovative strategies available to businesses, including ours. As crazy as at it sounds, it is still not even uncommon for medical practices to even have a website and many do not see the need to market, or only stick to very traditional marketing strategies such as advertising and flyer drops.
Yvette has assisted our practice to become a real pioneer in our industry by introducing various functionalities which have successfully assisted us to grow our patient list, and to service our existing patient list more effectively.
We now have the ability for new patients to register at our practice online and our existing patients to book appointments online – a quick, discreet and easy way for our patients to communicate with us. She has also assisted to develop our brand including expansions within the company, to win business awards by encouraging us to enter relevant awards and assisting us in the application process, developing hugely successful community initiatives and fundraising drives and secure a significant of media coverage and much more! We are so confident in Yvette's abilities we have recommended her to many of our colleagues.” - Nicky Jardine, Practice Manager, Medicine on Second, http://www.medicineonsecond.com.au |
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“Although I've only been working with Yvette for 2 months, I already feel like the few changes we've implemented have been EXTREMELY beneficial to our business. We are quite astounded by how subtle the changes can may seem, but how dramatic the effect on the increase in leads and conversions can be - we believe our leads are up 40% and our conversions from prospective to new clients have also dramatically increased. We are very excited about our future relationship with Yvette and The Creative Collective."
- Jeff May, Beach House Fitness Maroochydore |
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